Oh great, another brand development and digital design studio.

Hi, we are Maibru. A branding and digital design studio from Utrecht, the Netherlands. Are you thinking about what we do exactly? We build brand strategies that drive growth and design identity systems that connect brands to people.
We are a team of creative strategists. Part business strategist, part designer. Why, you may ask? Because strategists often tend to think big, but designers have the creativity and attention to detail. With this powerful combination, we connect the challenges of your brand with the solution for your users. Sounds good, right?
We work on your
Brand Strategy
Creating a brand is about making people fall in love with that brand. That is not easy. We know that. A good brand must be honest and create a promise that can be kept. We believe that strong brands are created by a fusion of strategy and creativity. Logic and a bit of magic actually. By bridging the gap between logic and magic, a brand can build a sustainable competitive advantage.
Identity Design
We work on the visible (and sometimes even invisible) elements of the brand. The constant form in communication. Our job is to build brands that on the one hand contribute to your business goals and on the other hand exceed the needs of your users. Secretly, we think the latter is a little more important. And all this in with award-winning aesthetics. This is what we will craft together. The entire process will be collaborative, inspiring, and –most importantly– effective.
Website Development
Whatever type of website you have, it becomes the digital home for your brand and is usually at the top of your marketing funnel. We therefore create websites where visual design and user experience meet and go hand in hand. Our goal is to deliver in-depth information, aesthetic impact and ultimately conversions. In short: cool websites that work for your users.
Copywriting
Based on our experience working with companies across industries and complex software products, we have a proven approach to copywriting that simplifies even the most complex ideas. We write eye-catching headlines, voice & tone guidelines and brand messages that compel the user to read on. The end goal? To create the sound of your brand at its best.
Campaigns
Building a great brand that represents an incredible product or service means absolutely nothing... if nobody knows about it. That’s why marketing campaigns are crucial. Together, we create strategies for campaigns and execute them in a way that resonates with your target audience.